Curry Brand by Under Armour Shoot

Clients: Under Armour / BaM Productions
LuLu Sourced Crew: Hair & Makeup Stylist, HMU Assistant, Wardrobe Stylist, Wardrobe Assistant, Tailor, Production Assistants

Working with these clients is always one of our favorite collaborations! We start with Go-BaM, one of the best production companies around; add NBA legend Stephen Curry for Curry Brand | Under Armour; and top it off with more NBA legends—Famous Los and De'Aaron Fox. LuLu was primed and ready for this on-location shoot in Alameda, CA.

HMU stylist and assistant:

LuLu's HMU team made the vision of the finished looks a reality. Helping talent look "athletic but natural" takes a little more glam than one might expect!

WARdrobe Stylist and assistant:

For jobs where the product is the wardrobe, you might think it would be a slam dunk for the wardrobe team. But it still takes a keen and trained eye to spot imperfections in fit or style, and our team was on hand to make the product look as amazing as the athletes wearing it.

Tailor

Custom tailoring ensured the brand product was a perfect fit for its prestigious wearers.

Production Assistants

Being on location with a large crew and security-aware clients can make for a hectic day. PAs help to keep the schedule running smoothly and are always ready to say "yes" to any production need that comes their way. 

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World Market Fall 2024

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Spera - The East Cut - San Francisco